XCOUTER Channel Radar
Your channel is bleeding. Nobody's looking.
XCOUTER Radar watches your business: partners going quiet, renewals slipping away, and wallet flowing to your competitor — detected in the data you already have.
Where it runs
In production at an HPE value-added channel partner - 220+ partners, 82,000+ transactions modeled.
The signals
Five things a channel partner can't see, and one of them is costing you now
The model underneath
We build the ontology underneath: the model that puts your partners, their movements, and their business into one picture — the map you have been commanding without.
Signal 01
Every hardware sale 34 months ago is a renewal someone else is quoting; every naked sale is attach you didn't sell.
Signal 02
Partners going quiet: order cadence stretching, baskets shrinking — months before they're gone.
Visual data
A general with no map is not a general. He's a man with an opinion.
Commercial competition is a war of position. You cannot win a war you cannot see.
Signal 03
What percentage of each partner's vendor spend flows through you, and what flows through your competitor?
Signal 04
What a partner should be buying from you, and isn't.
Who you're actually working with
Twenty years of ethnographic fieldwork and digital solutions developed across forty-plus countries taught me that the number on the dashboard is never the thing that's happening. Distribution is full of people who know their business is drifting and have no instrument that shows it — so I built one.
Gabriel Bedoya · Founder, XCOUTER
Signal 05
Utilization patterns that move before the revenue does.
The Scan tells you which signal is bleeding you — deployment starts there.
How we work
Three stages. You can stop after any of them.
Start here
Start with the Scan
Two weeks, one ERP export, a findings briefing that names the signal bleeding you. If your business turns out to be tight, that's the cheapest audit you'll ever run.